Summary
Vice President Kamala Harris’s campaign raised a record $361 million in August 2024, enabling her to establish a larger and more robust field operation than former President Barack Obama’s 2008 campaign. This fundraising success has allowed Harris to significantly expand her grassroots voter outreach efforts across key swing states, positioning her campaign for a competitive edge as Election Day approaches.
Harris’s strategic investment in voter engagement mirrors the lessons learned from Obama’s campaign, focusing on grassroots outreach and mobilizing first-time voters. With the funds raised, her campaign is opening numerous field offices, hiring experienced operatives from the Obama era, and employing innovative methods to connect with diverse voter demographics. This approach aims to replicate and enhance the effectiveness of past voter mobilization efforts, potentially setting a new standard for future Democratic campaigns. The scale of her fundraising also provides a substantial financial advantage over her Republican counterpart, Donald Trump, as both candidates prepare for the final weeks leading up to the election.
Harris campaign surpasses $1 billion in fundraising, source says
Oct. 10 / Cbs News / Highlights the impressive fundraising achievements of Kamala Harris and offers a detailed timeline of her campaign's financial growth, establishing a clear context for her electoral strategy. “ Washington — Vice President Kamala Harris has raised more than $1 billion since entering the presidential race, a source familiar with the matter told CBS...
Here's who to thank for the Harris campaign's historic field operation
Oct. 5 / Dailykos / Provides a unique historical perspective on Harris's campaign by connecting it to Obama's 2008 efforts, emphasizing her strategic hiring and grassroots outreach while showcasing her electoral ambitions. “ When then-Sen. Barack Obama kicked off his 2008 presidential campaign with a raucous rally in Springfield, Illinois, eagle-eyed political observers might...